Monday, February 5, 2007

The History of Google


Google began with the nickname "BackRub" because of the way it checked backlinks to estimate how important a site was. Pages that had the most links from other highly relevant pages, were thought to be the most important associated with the search.

Larry Page and Sergey Brin started Google in a friend's garage in Menlo Park, California. They registered the domain name on September 14, 1997, and the company was incorporated on September 7, 1998. The ever-disagreeing and arguing couple were fascinated by the idea of using multiple low-cost and low-end computers as opposed to big expensive servers. The initial funding amount raised amounted to almost $1.1M, including a $100,000 check from Andy Bechtolsheim, one of the founders of Sun Microsystems.

In March of 1999, Google moved out of the garage and into offices at 165 University Avenue, in Palo Alto. The same year after outgrowing the first and two other complexes they settled at 1600 Amphitheatre Parkway, Mountain View, which is now home of the infamous Googleplex.

Google slowly built a loyal following, during the explosive growth of Internet users from 1999 to the present day, because of its efficiency, simplicity, ease of use, and uncluttered design.

Google makes most of its income from advertising: Google AdWords allows Web advertisers to display advertisements in Google's search results and the Google Content Network, through either a cost-per-click or cost-per-view scheme. Google AdSense Website owners can display advertisements on their own site, and earn money every time it is clicked.

Google has since added many features to their website including: language translating tools, caching websites, Froogle shopping tool, Google Image search, Blogging, Google Maps, and most recently in 2006 the purchase of YouTube for $1.65B that rocked the business world. They have recently replaced their own Google Video search with that of YouTube's. Google is seemingly unstoppable in their quest to revolutionize the way people use the Internet. With new projects such as converting old, out of copyright texts and books into free digital formats, which one day may make Libraries a thing of the past.

There are many more present and future features and products that have not been included.

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